ShineBox engages CPI for a Workamajig Performance Audit

Portland, OR, July 1, 2016 — ShineBox, an agency based in Minneapolis, MN, has hired Creative Performance Inc. (CPI), a national leader in financial and operational consulting for the marketing services industry, to perform an in-depth Workamajig Performance Audit. CPI will work closely with ShineBox to identify best practices and areas for improvement around their People, Processes and Technology, to improve data accuracy and gain access to critical operational and financial data.

“We can’t wait to work with ShineBox,” states Vanessa Edwards, President of CPI. “During our engagement, we will be working with their team to identify the process and technology improvements they can make to get the actionable data necessary to fully utilize their system and increase their end-user proficiency/adoption rates.”

Workamajig® is the most powerful and innovative project management software for marketing and ad agencies, design firms, in-house creative departments and everyone else in the creative industry.

About Creative Performance

Creative Performance Inc. is a niche-consulting firm for the Marketing Services industry (Brand + Agency). We specialize in measurably improving our clients’ throughput, resourcing, realization rates, utilization rates, quality and project profitability, while protecting creativity. CPI brings a balanced approach that emphasizes harmony between People, Process + Technology. Clients include small, mid-market and enterprise organizations across North America. CPI is an Oracle Agile PLM Gold Partner and Workamajig® Expert Partner, tackling their most complex and sophisticated clients, including their largest enterprise deployments.

About ShineBox

Headquartered in Minneapolis, MN, Shinebox is an integrated agency that specializes in creating ideas derived from the insights of their client’s audiences – ideas which are then used to communicate a compelling story, built upon shared values and ideas that build community and business success. Capabilities include Brand, Promotion, Marketing, Advertising, Social, Video and Brand Activation, among others. They enjoy clients across numerous verticals, including 3M, Scotch, St. Jude Medical, Nexcare, ACE, Target, 612 Brew and Catholic Charities.

 

About: CPI

Creative Performance Inc. (CPI) is a marketing operations consultancy for the marketing services industry (both Agency + In-House). We specialize in improving our client’s Organizational Agility and Operational Resilience, through a seamless integration of industry best practices, mar-tech and business intelligence.  CPI is an AgencyStory®, Deltek®, Oracle Agile and Workamajig® partner.

About: Vanessa Vollum Edwards

Hailing from Portland, OR, Vanessa graduated from university with a degree in Philosophy. An amateur helicopter and fixed wing pilot since age sixteen, she began her first career as a pilot for LifeFlight. Upon completing her MBA, Vanessa was recruited by a fellow classmate into becoming the CFO/COO for a digital agency experiencing rapid growth. The agency was acquired in 2010. Over the last decade, Vanessa has built a strategic consultancy focused on empowering agency principals, accelerating growth, increasing profitability and deploying agency management software.  She is a founder of AgencyStory®, a patent pending curated analytics solution for the marketing services industry.

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