Creative Performance Inc. signs The Access Group as a client

Portland, OR, June 18, 2012 — Creative Performance Inc. (CPI), a national leader in financial and operational consulting for advertising agencies, has been engaged by The Access Group, based in New Jersey, to conduct a comprehensive Project Management and Financial Services audit to help them improve the breadth and depth of their Workamajig® investment.

As a certified Workamajig® expert, CPI brings a wealth of knowledge of the Workamajig® platform to assist The Access Group in using the system more effectively and efficiently.

“We look forward to working with The Access Group,” states Vanessa Edwards, President of CPI.  “Over the coming weeks, we will be working with them to facilitate the deployment of their accounting module, customize process workflow and provide recommendations on best-practice campaign and project architecture.”

Workamajig® is the most powerful and innovative project management software for marketing and ad agencies, design firms, in-house creative departments and everyone else in the creative industry.

 

About Creative Performance                

Creative Performance is a consulting firm that specializes in agency operations. We drive operational efficiency while maintaining your creativity. And yes, we realize that might sound like an oxymoron, but it isn’t—when it’s done right. That’s why we deploy project management solutions specially tailored to your agency. We make the creative process and operational process work together for you.  People + Process + Technology: for maximum profitability, it all needs to add up. We start by finding the operational processes that’ll meet all your department’s needs. Then we deploy the right tools to enhance agency-wide efficiency. Our rigorous and holistic methodology takes every little detail into account, without missing the big picture.

About The Access Group

Located in Berkeley Heights, NJ, The Access Group is a premier full-service professional services firm, specializing in health care communications and strategy consulting in the pharmaceutical and biotechnology industries. They specialize in energizing their client’s brand and driving powerful results through a combination of strategy, managed markets solutions, medical education, and professional promotion to training.

The Workamajig® name and the Workamajig® logo are the exclusive trademarks of Creative Manager, Inc. and are registered in the U.S. Patent & Trademark Office.

About: CPI

Creative Performance Inc. (CPI) is a marketing operations consultancy for the marketing services industry (both Agency + In-House). We specialize in improving our client’s Organizational Agility and Operational Resilience, through a seamless integration of industry best practices, mar-tech and business intelligence.  CPI is an AgencyStory®, Deltek®, Oracle Agile and Workamajig® partner.

About: Vanessa Vollum Edwards

Hailing from Portland, OR, Vanessa graduated from university with a degree in Philosophy. An amateur helicopter and fixed wing pilot since age sixteen, she began her first career as a pilot for LifeFlight. Upon completing her MBA, Vanessa was recruited by a fellow classmate into becoming the CFO/COO for a digital agency experiencing rapid growth. The agency was acquired in 2010. Over the last decade, Vanessa has built a strategic consultancy focused on empowering agency principals, accelerating growth, increasing profitability and deploying agency management software.  She is a founder of AgencyStory®, a patent pending curated analytics solution for the marketing services industry.

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