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Creative Performance Inc. begins working with StudioPMG
Portland, OR, January 9, 2014 — StudioPMG, a California-based brand experience digital agency, has hired Creative Performance Inc. (CPI), a national leader in financial and operational consulting for the marketing services industry, to perform an in-depth Workamajig Performance Audit. CPI will look for opportunities to improve StudioPMG’s use of the platform, as well as identify process enhancements.
“We look forward to our work with StudioPMG,” states Vanessa Edwards, President of CPI. “During our audit, we will be working with their management team to provide key and actionable recommendations on how to fully operationalize and leverage their Workamajig investment.”
Workamajig® is the most powerful and innovative project management software for marketing and ad agencies, design firms, in-house creative departments and everyone else in the creative industry.
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Creative Performance Inc. is a niche-consulting firm for the Marketing Services industry. They specialize in measurably improving their client’s throughput, resourcing, realization rates, utilization rates and project profitability, while protecting creativity. The CPI management team consists of former agency owners, focused exclusively on empowering agency principals to achieve their business and cultural goals. CPI brings a balanced approach that emphasizes harmony between People, Process and Technology. Clients include small, mid-market and enterprise organizations across North America. CPI is an Oracle Agile PLM Gold Partner and Workamajig® Expert Partner, tackling their most complex and sophisticated clients, including their largest enterprise deployment: a 1,300 people, 22-office agency.
Located in Irvine, CA, StudioPMG is a strategic digital marketing agency of strategists, designers, developers and technologists passionate about creating impactful ideas and bringing them to life through immersive brand experiences that differentiates their clients. They help clients connect with their audience through the web, mobile apps (iPhone, iPad, Android), engaging animations, interactive games, convention marketing, experiential, social media, and anything that capitalizes on digital technology.
About: CPI
Creative Performance Inc. (CPI) is a marketing operations consultancy for the marketing services industry (both Agency + In-House). We specialize in improving our client’s Organizational Agility and Operational Resilience, through a seamless integration of industry best practices, mar-tech and business intelligence. CPI is an AgencyStory®, Deltek®, Oracle Agile and Workamajig® partner.
About: Vanessa Vollum Edwards
Hailing from Portland, OR, Vanessa graduated from university with a degree in Philosophy. An amateur helicopter and fixed wing pilot since age sixteen, she began her first career as a pilot for LifeFlight. Upon completing her MBA, Vanessa was recruited by a fellow classmate into becoming the CFO/COO for a digital agency experiencing rapid growth. The agency was acquired in 2010. Over the last decade, Vanessa has built a strategic consultancy focused on empowering agency principals, accelerating growth, increasing profitability and deploying agency management software.