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CPI to Deploy Workamajig for PACO Collective
Portland, OR, November 30, 2015 — PACO Collective, a cross-cultural agency located in Chicago, IL, has engaged Creative Performance Inc. (CPI), a national leader in financial and operational consulting for the marketing services industry, to assist with their organization’s Workamajig Deployment. Primary stated business goals include standardizing the agency on a single integrated PM and accounting platform, speeding up their deployment timeline, decreasing time-to-value, increasing end-user adoption rates and gaining access to actionable reporting to guide the growth of their organization.
“We are very pleased to be engaged by PACO,” says Vanessa Edwards, President of CPI. “Over the next few months, we will be working closely with their leadership team to assist with all aspects of their Workamajig deployment, including agency process + capability discovery, billing matrix design, system setup, employee training, accounting conversion and support.”
Workamajig® is the most powerful and innovative project management software for marketing and ad agencies, design firms, in-house creative departments and everyone else in the creative industry.
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Creative Performance Inc. is a niche-consulting firm for the Marketing Services industry (Brand + Agency). We specialize in measurably improving our clients’ throughput, resourcing, realization rates, utilization rates, quality and project profitability, while protecting creativity. CPI brings a balanced approach that emphasizes harmony between People, Process + Technology. Clients include small, mid-market and enterprise organizations across North America. CPI is an Oracle Agile PLM Gold Partner and Workamajig® Expert Partner, tackling their most complex and sophisticated clients, including their largest enterprise deployments.
Located in Chicago, IL, PACO Collective is a cross-cultural agency that helps brands embrace cultural currency and creates engaging consumer experiences for the minority-majority marketplace. Capabilities include marketing and advertising, multicultural marketing, PR, digital, social media, media planning and buying, experiential and cross-cultural marketing. Founded in 2006, they developed an approach that allows them to create meaningful connections by understanding the unique traits of diverse cultural groups. Today, they are one of the fastest growing agencies in the Midwest and enjoy clients that include BlueCross BlueShield, ComEd, The Chicago Bears and the White Sox, among others.
About: CPI
Creative Performance Inc. (CPI) is a marketing operations consultancy for the marketing services industry (both Agency + In-House). We specialize in improving our client’s Organizational Agility and Operational Resilience, through a seamless integration of industry best practices, mar-tech and business intelligence. CPI is an AgencyStory®, Deltek®, Oracle Agile and Workamajig® partner.
About: Vanessa Vollum Edwards
Hailing from Portland, OR, Vanessa graduated from university with a degree in Philosophy. An amateur helicopter and fixed wing pilot since age sixteen, she began her first career as a pilot for LifeFlight. Upon completing her MBA, Vanessa was recruited by a fellow classmate into becoming the CFO/COO for a digital agency experiencing rapid growth. The agency was acquired in 2010. Over the last decade, Vanessa has built a strategic consultancy focused on empowering agency principals, accelerating growth, increasing profitability and deploying agency management software.